Battmation

Battmation would be the name of a film company, being another pun for Battington's name.

History
It is or would be the alternate version of HarmonyToys Production. He first appears on the CS_PROJ3CT_T3ASER.mp4 and then appears on My two front teeth, being the creator of the two tapes.

Conclusion
We conclude that he's just a company created by Battington.